Digital Media Kit

DIGITAL ADVERTISING WITH VISTA MAGAZINE

Get powerful, instant, and meaningful advertising straight into the hands and screens of real, engaged people everywhere.

“Vista magazine was created for today’s modern and informed natural health products consumer. A more organic way of being is our focus as we highlight the people, brands, products, movements and trends shaping the world of natural health and organic living.” ~ Trent Nellis, Publisher

Our readership includes: Urban millennials (26-34 years old), GenXers, (34-45 years old), and young- minded Boomers (45-55 years old)

*Discounts are available for multi-channel advertising bundles.

CONTACT AD SALES

CONTACT ROLE EMAIL CONTACT FORM
Janine AD Sales Director » EMAIL JANINE » FILL OUT CONTACT FORM
Shane Digital Director » EMAIL SHANE » FILL OUT CONTACT FORM

THE VISTA MAGAZINE DIGITAL AUDIEANCE

MEASUREMENT OUR DIGITAL AUDIENCE
MONTHLY AUDIENCE REACH
Canada: 138,250 unique people
United States: 21,000 unique people
Other: 15,750 unique people

*Audience reach is increasing 6% to 15% each month.
*Instagram engagement has increased 300% since January 1, 2018.
COUNTRY
Website: 82% Canada | 13% United States | 5% Other
Facebook: 83% Canada | 9% United States | 8% Other
Instagram: 73% Canadian | 15% United States | 12% Other
WHERE OUR AUDIENCE LIVES
Toronto: 13.7%
Vancouver: 11.8%
Calgary: 4.1%
Winnipeg: 3.2%
Montreal: 2.2%
Ottawa: 2.1%
Victoria: 1.9%
Edmonton: 1.7%
Kelowna: 1.6%
Mississauga: 1.4%
Other: 56.3%
AGE
85% of Overal Readership: 24-54
First Highest Readership Group: 24-34
Second Highest Readership Group: 35-44
GENDER
Website: 17% Male | 80% Female | 3% Other
Facebook: 16% Male | 81% Female | 3% Other
Instagram: 14% Male | 84% Female | 2% Other

*Stats Updated: 2018-04-06

WEBSITE CONTENT

TYPE DESCRIPTION LOCATION FEE PER PLACEMENT
Advertorial Blog Exclusive
Advertorial story featuring one product or brand
Blog
Featured Homepage
Linked to Advertiser
Posted on social media
$2,500
Brand Mention
Brand discussed as part of a list, recipe, article, alongside other brands (non-exclusive) Blog
Live-Linked to advertiser
$1,000
Product Placement
Visible brand imagery embedded within content (non-exclusive) Blog $500
Business Profile
Exclusive Editorial story profiling a business or brand; get to know the company, “behind the scenes”, introducing new start-up, etc. Blog
Featured Homepage
Linked to Advertiser
Posted on social media
$2,500
Professional Profile
Exclusive Editorial story discussing health professionals, practitioners, self employed persons, etc. Blog
Featured Homepage
Linked to Advertiser
Posted to social media
$2,000

WEBSITE BANNER ADS

AD SIZE LOCATION 1 MONTH 3 MONTHS 6 MONTHS
300X250
Medium Rectangle
Includes Mobile View
Body
or
Side Bar
$1,000 $2,500 $5,000
728×90
Leader Board
Includes Mobile View
Ad Banner $1,000 $2,500 $5,000
970×90
Large Leader Board
Includes Mobile View
Wide Ad Banner
Attention-getting
Big Exposure
$1,500 $4,000 $8,000
970×250
Billboard
Includes Mobile View
Wide & Tall Ad Banner
Maximum attention
Massive Exposure
$2,000 $5,000 $9,000

SOCIAL MEDIA AD RATES

TYPE DESCRIPTION 1 POST (1 Month) 3 POSTS (1-3 months) 6 POSTS (3-6 months)
Brand Ambassador Program
» The product is distributed to up to 125+ social media influencers to be tested and generate unique posts and share to their multi-platform networks

» Content includes key product talking points, hashtags, and tags and/or links
Sponsored Post
Paid placement content (boosted) post via Vista’s account; visible to public (non-followers) Conversion actions include linking directly to the advertiser. $1,500*

*Boosting & promoting posts to maximize results requires additional ad budget. Local, Regional, and National targeting rates are available.

» Contact Janine for Pricing
$3,000*

*Boosting & promoting posts to maximize results posts requires additional ad budget. Local, Regional, and National targeting rates are available.

» Contact Janine for Pricing
$4,500*

*Boosting & promoting posts to maximize results requires additional ad budget. Local, Regional, and National targeting rates are available.

» Contact Janine for Pricing
Advertorials / Content Posts
Exclusive content posted to Vista’s social media follower audience, add-on service to Advertorial Blog Exclusive (Links back to advertorial blog on Vista site) $1,000 $2,000 $3,000
Product/ Brand Mentions
Non-exclusive advertiser tags, hashtags, mentions, as part of a list, recipe, etc., alongside other brands $250 N/A N/A
Reposts from Advertiser
We Repost the Advertiser’s social media posts to Vista’s social channels $250 N/A N/A

*[NOTE] Social Media pricing is per post, per social account channel. Bundled pricing available at 25% Discount for posting to Multiple social channels:

  • We will determine the best placement.
  • Our Social Media Accounts Include: Instagram, Facebook, Twitter, Pinterest
  • Additional Ad Budget required:
    • Instagram
    • Facebook
    • Twitter
    • Pinterest

E-NEWSLETTER AD RATES

TYPE DESCRIPTION LOCATION PER PLACEMENT
Brand Mention
Brand discussed in a list, recipe, article alongside other brands. Email Linked to advertiser $1,000
Product Offer
Exclusive Advertiser offer for newsletter subscribers e.g. Free tickets, coupon code, giveaway. Email Linked to advertiser $1,000
Product Placement
Visible brand imagery. Email Linked to advertiser $500
Content Feature
Sneak peak of feature blog article. Email Linked to Vista blog $500

BENEFITS OF DIGITAL ADVERTISING

  • We engage with our audience to actively promote your products and brand – real-time, quality conversations happening within our online community.
  • As our community grows – so does your product and brand’s reach.
  • Quantifiable Metrics showing performance and ROI for Advertisers – Impressions, Likes, Clicks, Shares.
  • Demographic data collected to better understand Reader/Follower behaviour for optimizing future content and advertising strategies.
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